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Rudy Project’s ImpactX lenses are photochromic. Notice the dark spot from shining the flashlight on it for a few seconds. The ImpactRX version can be made to your prescription while retaining the flexibility, impact resistance and photochromic (and polarized if you wish) characteristics of the ImpactX.

Rudy Project’s ImpactX lenses are impact-resistant. No amount of hammering will shatter them. Rudy even makes bulletproof ones for police use. “Some riders pay big dollars for carbon wheels but don’t protect their eyes by buying cheap sunglasses. That’s crazy,” says Rudy Project marketing director Claudio Fantin.

The drive-side chainstay of the Wilier Cento 1 is lower to better resist drive forces and relieved for the textured chainstay protector.

The Wilier Triestina Cento 1’s oversized bottom bracket uses the “BB90” system with bearings that press directly into the shell. BB90 is constantly attributed to Shimano, but it was Scott that first brought this to Shimano to support, followed by Trek.

Wilier Triestina’s Cento 1 (101) will be the bike of Alessandro Ballan in 2009. The curved top tube carrying through to a continuous curve around the seatstays and the beefy chainstays is not only elegant, but it also carries the stresses better and makes it a stiff, high-performer. The integrated seat mast has a Ritchey one-bolt saddle clamp atop it, but if you want to re-sell the bike and it is cut too short for its new owner, you can also completely remove the mast and slot it (better get the Effetto Mariposa CarboCut saw for this) and slap on a binder clamp and a 31.6mm seatpost.

Touring anyone? The KHS TR101 has all the amenities of a full-on touring bike and then some for only $1099. A super heavy-duty rack, Shimano triple crank and SPD pedals, fenders, full braze-ons, and reflective tire sidewalls you might expect. But would you have expected a brake light (there is an accelerometer built into the rear taillight that turns it on when the bike decelerates rapidly) and Dura-Ace bar-end shifters?

The $599 KHS Urban Uno offers single-speed coolness with the practicality of a freewheel and some very cool flat aluminum fenders. But if you want to run with the bike messengers, you can flip the rear wheel around and installed a fixed gear. Reynolds 520 butted Cro-Mo steel tubing makes it tough and adds to the cool factor.

The Specialized S-Works Era FSR is as full-carbon, as full-on, and as women’s-specific as a cross-country racing bike gets. The tuning of the Brain front and rear shocks are optimized for a woman’s lower center of gravity, lower weight, and smaller stature. The frame and its low standover curvature and shock mounting point are specifically designed for women; this is no FSR with a few tweaks to make it fit a woman better. Even the seatstays and chainstays are carbon, and the whole thing weighs only 21 pounds.

The Yakima Quick Back strap-on rack adjusts to any car with the turn of the red adjuster knob on top, which allows the entire curved structure to telescope. The bike-support arms fold down with a turn of the red adjuster knob on the right.

The Yakima Landing Pad II bolts to hard mounting points on high-end cars. The really slick quick-release feature allows the user to pop the entire rack off in seconds.

Yakima’s Rail Grab tower eliminates three towers by being able to attach the company’s round crossbars to all factory-installed roof racks.

Another look at the detailed lugwork on the new retro Schwinn Paramount.

Return of an icon. Schwinn has a retro Paramount with chrome lugs to commemorate the bike’s 70th anniversary (the company itself was founded in 1895).

These Dominators have 96,537 miles in them, they’re from 1998 and were part of a contest the Italian shoe manufacturer organized to find just how long its shoes last.

Sidi’s new Vernice finish adds a new element of over the top style to the brands Dragon 2 mountain and Ergo 2 road shoes. The new models cost $540 and $560 respectively.

Vittoria has a new cyclocross tire called the XM. It’s made for the mud and comes with a 220- or 290-tpi casing, but won’t be available until early December.

Despite its modest price the Rainer Cross has details like stainless inserts in its horizontal dropouts.

The alloy frame and Easton EC90X costs just $725.

Raleigh’s limited edition Rainer Cross drew plenty of people into the booth.

The Speedvagen’s paint job is inspired by Evel Knievel

Sacha White’s Speedvagen project continues to draw eyes. This single-speed ’crosser sports his extraordinary attention to detail.

Parlee’s Z2 CX uses the same molding and construction process as the brand’s Z2 and Z3 road bikes but with a tubeset that offers a slightly softer ride. The frame along with Edge Composites fork goes for a whopping $5950. U.S. national cyclocross champ Katie Compton is currently doing R&D testing to refine Parlee's cyclocross design.

The target weight for the carbon Hakkalugi frame is sub-1000 grams, but Ibis is still working out the final details. It doesn’t have a price yet, but it does have the Lion of Flanders on the seat tube; the color is Phlegmish yellow.

Ibis’ new ’cross bike comes complete with the once retired hand-job cable hanger.

Ibis brings back its Hakkalugi cyclocross bike for 2009.

Ciamillo Tech the machinists behind Zero Gravity brakes have a new low-profile ’cross brake. The new brake has a target weight of 198 grams for a bike’s worth including pads, mounting hardware and straddle cable.

Avid’s new Shorty Ultimate cantilever ’cross brake offers a wide and narrow profile brake in one design. The brake can go from a wide setup to a low-profile setup in about 10 minutes without having to change the pad positioning.

Inside Ride’s eMotion rollers feature 8 inches of fore/aft movement. The roller mechanism slides back and forth with the rider for a natural road feel. The 30-pound system features four magnetic resistance setting and retails for $850.

Edge will have road bars ($350) next year that feature a continuous curve in the drops, double cable grooves and rounded tips. Sizes range from 36-44cm center to center.

An Edge customer modified these Edge mountain bars to swallow the cable housing and run it through the integrated stem and down the steerer tube of the Lefty fork.

Edge has a wide range of carbon hoops, from 26- and 29-inch mountain wheels in two widths (24mm, 32mm) to road rims in tubublar and clincher options. They’re all made in Ogden, Utah.

Nick Crumpton built this ultra light frame with tube-to-tube construction with unidirectional carbon. The things that look like lugs are just the carbon wraps around the mitered joints. Without the outer cosmetic layer of his standard super light frame, this frame weighs in at 880 grams with hardware.

Chrome’s Champ features reflective strips on the cuffs and around the lower back hem that are quickly hidden for around town use.

For those riding straight from the trails to the bar, Chrome’s Champ jacket ($165) has technical features with urban style.

This jersey is green. Really. Capo constructs the $120 jersey from 100 percent recycled materials.

Capo sells full high-end, head to toe kits, including matchings hats, gloves and socks. This Atlas combo is the top of the line.

You don’t have to win the Belgian national championship to get the Ronde kit ($99 jersey, $150 bibs).

Subtle and inexpensive, the Modino comes in at $80 for the top and $150 for the bibs.

It’s back, baby. Purple anodized, that is. Coming to you in a variety of widths and stack heights from Cane Creek.

The front hub on Cane Creek’s Sprint 85.