Legally speaking with Bob Mionske – Protecting your brand
Dear Bob,I build frames as a side business/hobby. I have a small logo that Iput on the frames that identifies my business and name. I noticed a ratherlarge frame manufacturer is now using an almost-identical logo onone of its new models. What does the law say about this?B.B.,New JerseyDear B.B.,Trademarks such as the one you place on your frames have been in existencesince people began to trade goods. The merchant class began “marking” theirwares as a way to advertise their goods, establish manufacturing originationand guarantee quality. Of course, rival producers and unscrupulous