Week in Tech: Underwear, Strava, Zwift, and SRAM

This week, check out a new offering from Look Mum, No Hands: Tour de France-themed women's underwear.

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Here’s the Week in Tech — all the gear news, tips, and announcements you need and none of the marketing gibberish you don’t.

Perfecto used bike marketplace integrates with Strava

Perfecto, an online marketplace for used bikes, has partnered with Strava, police databases, and social networks to offer a secure option for buying and selling used bikes online. When listing a bike on Perfecto, the seller can integrate their Strava account and include bike and ride history for added information. This allows the buyer to see how long the owner has had the bike, how far and where they have ridden it. Perfecto also checks all bike serial numbers against police and other third party databases of bike thefts in an effort to cut down on the reselling of stolen bikes.

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Strava Premium cyclists to receive two free months of Zwift

Strava will now offer premium members two free months of Zwift’s suite of indoor cycling features. Strava will also track Zwift activities completed online, counting virtual miles ridden, and will provide dedicated leaderboards for Zwift segments.

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Podium ‘knickers’ for women

Cheeky London-based cycling nicknack online store Look Mum, No Hands now offers its Podium Pants line of underwear for women. The Tour de France themed underwear comes in a 3-pack of bright green, yellow, and polka-dot undies.

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SRAM and Quarq offer a holiday gift guide for cyclists

Buying for a cyclist is tough, so SRAM and Quarq put together a list of products that could win you brownie points with your cyclist friends and family members this holiday season.

SRAM SlickWire Pro Road Shift Cable Kit

SRAM Cable Housing Cutter Tool with Awl

SRAM QuickView Computer Mount

SRAM Force 1 chainring

Quarq Colored Battery Cover

Trending on Velo

An American in France

What’s it like to be an American cyclist living in France? Watch to get professional road cyclist Joe Dombrowski’s view.