Tech Report with Lennard Zinn – A visit to the Milan bike show
The 66th Milan Bicycle Show is the first major show since the financial meltdown. The mood was not upbeat the first day of the show, but it was election news from the U.S. that raised spirits on day two. That the show is very small was determined long ago when the booths were reserved, but the outlook on the market probably was largely created in October. Reflecting a common theme heard around the show, Lorenzo Piotto, marketing manager for Elite, said, “We are in a difficult period now.”